SEO Expert Jobs in Pakistan, WebDesign Creative Concepts - Ref ...

Fantastic long term career opportunity with massive growth potential. Opportunity to develop and lead the team. Being the SEO Lead, you will develop and lead a team of junior seo's and copywriters to ensure positive quantifiable results in Search Engine Rankings, Traffic and Conversions and manage all aspects of SEO for a growing range of clients.

PRINCIPAL DUTIES:

*Develop and maintain SEO strategy and project plans to get good rankings on Google for highly competitive keywords
*Evangelize SEO process in projects
*Support optimizing site architectures for Internet Marketing
*Develop, Maintain, and Implement the SEO strategy with team
*Improve indexing and ranking of web pages
*Keyword Discovery and Expansion: Research, analyze and pick high traffic and relevant Keywords for our clients online businesses
*Research and analyze competitor advertising links
Back link strategy and implementation
*Directory submissions and revisions
*Social Media Submitting web pages and content to social bookmarking sites such as Digg, Reddit, Squidoo, etc
*Collaborate with web, multimedia, or art design staffs to create multimedia web sites that conform to brand and company visual format.
*Collect and analyze sales data, using web traffic metrics such as page visits, transaction size, link popularity, click-through rates, and cost-per clicks.
*Conduct online marketing initiatives such as paid ad placement, affiliate programs, sponsorship programs, email promotions, and viral marketing campaigns on social media websites.
*Optimize web site exposure by analyzing search engine patterns to direct online placement of keywords or other content.
*Collaborate with other marketing staff to integrate and complement marketing strategies across multiple sales channels.
*Communicate and collaborate with merchants, webmasters, bloggers, or online editors to place sales-oriented hyperlinks in high-traffic locations.
*Conduct financial modeling for online marketing programs or website revenue forecasting.
*Conduct market research analysis to identify electronic commerce trends, market opportunities, or competitor performance.
*Coordinate sales or other promotional strategies with merchandising, operations, or inventory control staff to ensure product catalogs are current and accurate.
*Develop transactional web applications, using web programming software and knowledge of programming languages, such as hypertext markup language (HTML) and extensible markup language (XML).

* Blog postings, Link Building, Article submission, Websites directory submission
* Knowledge and understanding of current search engine algorithms / methods
* Senior SEO expected to produce daily, weekly, monthly, and quarterly reporting; assigned analytic projects; and produce independent analysis to help search engine strategy.
* Must have led successful SEO projects which resulted in significant growth in traffic and conversions
* The successful candidate will have strong analytic capabilities with specific knowledge of online marketing analytics

Special knowledge, licenses, etc Expert knowledge of
* SEO
* SEM
* PPC other Internet marketing strategies

Abilities:

* Review code to check for possible SEO ramifications, checking that there are no errors on pages and those pages meet W3C standards.
* Keep up to date on the latest SEO trends and practices.
* Create back links, articles, blogs, forums and other Social Media including FaceBook, Twitter, LinkedIn.
* Implement methods such paid adverts, PPC, etc

Source: http://www.mustakbil.com/job/78559/

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Proxy firms pile on pressure for better MetroPCS-T-Mobile deal

By Sinead Carew

NEW YORK (Reuters) - Proxy advisor Glass Lewis on Friday became the second firm to suggest that MetroPCS Communications Inc shareholders vote against a proposed merger with T-Mobile USA, adding pressure on Deutsche Telekom AG to sweeten the deal.

The move by No. 2 proxy firm Glass Lewis backs efforts by two key activist investors to block the deal, the day after leading proxy firm ISS said shareholders should vote against the deal with T-Mobile USA, the U.S. business of Deutsche Telekom.

If the deal collapses, it would be a huge blow for Deutsche Telekom after being forced in 2011 to abandon its plan to sell T-Mobile USA to AT&T for $39 billion amid regulator opposition.

The failure of that 2011 plan cost T-Mobile USA some customers as the company focused away from its core business.

T-Mobile USA - the No. 4 mobile provider in the United States - and its smaller rival MetroPCS want to pool their spectrum resources and networks in order to better compete with larger rivals Verizon Wireless, AT&T Inc and Sprint Nextel.

But Glass Lewis said the current deal undervalues MetroPCS's contribution to the combined company. Staying independent would help MetroPCS shareholders reap more value in the short term, the proxy firm said in a report.

A 'no' vote by MetroPCS shareholders could also prompt a better offer, Glass Lewis said.

DEAL SCRUTINIZED

According to analysts, the negative reviews from proxy firms could likely force Deutsche Telekom to change the deal terms. That could mean reducing the proposed debt load of the combined company and corporate governance changes.

The proposed debt load of $21 billion is the biggest gripe MetroPCS shareholders have with the deal, according to analysts and investors.

Jonathan Chaplin, an analyst with New Street Research, said shareholders would likely push for less onerous terms on the debt and for governance changes as well as lower debt levels, before they would vote for the deal.

But shareholders could look for governance changes as well.

A MetroPCS spokesperson said in an emailed statement that the board remains committed to the deal and thinks it is in the best interest of stockholders.

MetroPCS declined to say if the recommendations would lead to any changes to the deal. Representatives for Deutsche Telekom did not respond to requests for comment on the Glass Lewis recommendation.

Paulson & Co, the biggest MetroPCS shareholder, and P. Schoenfeld Asset Management, another big shareholder, had both committed to vote against the deal on concerns about the valuation and the amount of debt being assigned to the combined company.

Even so, another major shareholder - Madison Dearborn - had thrown its weight behind the deal. A smaller advisory firm, Egan Jones, had also recommended its clients vote in favor of the transaction.

Under the terms of the reverse-merger announced in October, Deutsche Telekom would end up with a 74 percent stake in the combined company, and MetroPCS would declare a 1-for-2 reverse stock split and pay $1.5 billion in cash to its shareholders.

On top of these issues, the companies are soon expected to face tougher competition from an emboldened Sprint, which has agreed to sell 70 percent of its shares to Japan's SoftBank Corp for $20 billion.

P. Schoenfeld Asset Management LP, which says it owns about 2.5 percent of MetroPCS, is leading a proxy battle against the deal. Paulson & Co has a 9.9 percent stake, and Madison Dearborn owns about 8.3 percent of MetroPCS shares, according to the most recent public disclosures.

MetroPCS shares have slid more than 8 percent since October 1, 2012, the day before reports emerged that MetroPCS and Deutsche Telekom were in talks.

(Reporting by Sinead Carew, additional reporting by Luciana Lopez; editing by G Crosse)

Source: http://news.yahoo.com/glass-lewis-urges-metropcs-shareholders-vote-down-t-160617040--finance.html

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Can a Drink Replace Food for Good? - Shape

While meal replacement shakes are nothing new, most are meant to be your breakfast, lunch, or dinner?not all three of them. But one man who's been subsisting on an all-liquid diet for the past two months says it can be a healthy plan.

Rob Rhinehart, a 24-year-old software engineer from Atlanta, says he created Soylent not to lose weight but to maximize efficiency in all areas of his life. "It became clear that food was a massive drain on my schedule, finances, and peace of mind," he told SHAPE. "I also love to experiment and was very curious to see what something like this would do to me."

After researching, Rhineheart came up with a list of essential nutrients (click here for the full list of ingredients in Soylent), purchased them all in raw form, and started experimenting until he found a combination that seemed to be just right. The odorless, beige, smoothie-type drink includes almost no food (save for a few tablespoons of olive and fish oils), but Rhinehart is confident that it includes all the nutrients necessary for surivival.

"It's not very exciting; I measure a large panel of powders I keep in my kitchen with a precise scale and standard measuring spoons and cups, and then I add water," Rhinehart says. "There are a lot of ingredients, most you would probably think twice about eating once you see the name?such as riboflavin or panthothenic acid?but they're already used as food additives in many products."

RELATED: Get results that last with these smart R.D.-approved tweaks on fast weight-loss strategies.

Rhinehart's been getting regular bloodwork done and wrote in a blog post that he feels like the "six million dollar man." "Over the weeks, I've noticed a massive boost to my focus, stamina, physique, and free time," he says. "The biggest improvement has been sleep, which I always struggled with." Additionally, he says his memory, skin, and teeth have improved, and he's lost weight.

However, because Rhinehart says his previous diet was "probably poor, but on the better end of average for an American," Cynthia Sass, R.D., believes it's possible that many of the positive side effects he feels are simply a result of improved nutrition and have less to do with the shake itself. "He may be feeling great because he's in a better balance nutritionally speaking than he was before," she says.

Soylent has met raised eyebrows and mixed reviews from the healthy living community. Some experts argue that there's nothing basically wrong with what Rhinehart is doing?after all, medical food already exists and has been used to keep patients alive for years?but he?s missing out on the social aspects of food and overall experience.

Sass agrees. "In addition to there being dozens of antioxidants and phytonutrients beyond the ones he's listed, with each one performing a unique function, research also suggests that colors and aroma positively impact satiety," she says.

RELATED: Blueberries and acai aren't the only sources of free-radical fighters. Check out these 12 surprising sources of antioxidants.

Plus, she adds, "For many, experiencing the flavors and textures of food, from the crispness of a fresh apple to the juiciness of a ripe peach, is one of life's greatest pleasures."

Despite the critics, Rhinehart thinks his formula could improve health around the globe. "Health is a huge part of this, and clearly the existing options for being healthy are not suitable for everyone, or else everyone would be healthy, he says. ?Having something that is cheap, convenient, and tasty means more people will choose it. Soylent also alleviates many of the logistics issues around food storage, production, and distribution, so I really think this has potential to help people worldwide who have hunger or malnutrition issues."

Source: http://www.shape.com/blogs/shape-your-life/can-drink-replace-food-good

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The justice who will decide gay marriage

Supreme Court Justices Anthony Kennedy (R) and Stephen Breyer on Capitol Hill on March 14, 2013. (Win McNamee/Getty??

Few things were certain after the Supreme Court's first foray into the issue of gay marriage earlier this week?except that conservative-leaning swing vote Justice Anthony Kennedy will control the outcome.

The four liberal and the four conservative justices appeared to split right down the middle on how (and whether) to decide the constitutionality of both Proposition 8 and the Defense of Marriage Act. Kennedy?who in the past authored the court's two most important opinions affirming gay rights?seemed to be on the fence in both cases.

The most likely scenario: Kennedy will form a coalition with the liberals to strike down Proposition 8 and DOMA without substantially addressing the plaintiffs' claims that gays and lesbians should be allowed to marry and have those marriages treated equally to opposite-sex marriages by the law.

The hope for a "nationwide ruling on same-sex marriage was clearly dashed on Tuesday," said Doug NeJaime, a professor at Loyola Law School.

Gay rights advocates had pinned their hopes on the 76-year-old Sacramento native and Ronald Reagan appointee, based on his striking down of state anti-sodomy laws in Lawrence v. Texas (2003) and a Colorado statute that prohibited local governments from passing anti-discrimination laws protecting gay people in Romer v. Evans (1996).

But in both cases, Kennedy appeared unsympathetic to the argument that same-sex couples have a fundamental right to marriage. He repeatedly noted that same-sex unions are historically new and that there's not much "sociological" evidence about them and their offspring. He did, however, express sympathy for the children of same-sex couples, saying he believed their voices were "important" and that they were harmed because their parents were not allowed to wed.

Kennedy did seem far more open to striking down both anti-gay marriage laws on procedural grounds. While this would have a much more limited effect than a broader decision, it would still be a victory for the gay rights movement.

In the Proposition 8 case about California's 2008 voter-approved gay marriage ban, Kennedy dropped a bombshell early into oral arguments when he wondered aloud whether the Supreme Court should have ever agreed to hear the case in the first place. (At least four justices must vote to take on a case, which happens privately in the judges' chambers.)

"I just wonder if?if the case was properly granted," Kennedy said to attorney Ted Olson, who was arguing for the ban to be struck down. Kennedy later asked attorney Charles Cooper, who was arguing on behalf of Proposition 8, why the Supreme Court should hear the case at all.

Justice Sonia Sotomayor took up Kennedy's line of argument, asking Cooper why they couldn't let the issue of same-sex marriage "percolate" longer before making such a major decision.

Kennedy appears to be weighing dismissing the case altogether, and Sotomayor's questioning suggests he may be able to get the four liberal justices to join him. If they dismiss the case, the lower-court decision stands allowing gay marriage in California, but no other state would be affected. If that's the route the court goes, it's possible Kennedy would write the opinion without substantially addressing the plaintiffs' claims that they have the same right to marry as people of another sexual orientation.

Interestingly, Kennedy's comments in Wednesday's DOMA oral arguments also suggest he may take a way out that doesn't require him to rule on the substance of whether the law discriminates against gay couples. DOMA defines marriage at the federal level as only between opposite-sex couples, denying federal benefits and obligations to same-sex married couples in the nine states that allow it. Kennedy appeared very intrigued by the argument that DOMA improperly intrudes into the states' domain of marriage, characterizing the law as potentially in "conflict" with states' rights.

Chief Justice John Roberts also pursued this line of questioning, repeatedly asking the attorneys arguing against DOMA if they believed it was a violation of federalism. Neither attorney would take the bait, however, instead sticking with the reasoning that DOMA discriminates against same-sex couples.

"The chief justice got both parties to the case to admit that they don't think there's a federalism issue here," said Chapman University law professor John Eastman. Eastman is the chairman of the anti-gay marriage group the National Organization for Marriage. "I don't know whether that persuaded Justice Kennedy that he was going down the wrong line."

NeJaime said it's possible Kennedy could write an opinion striking down DOMA on federalist grounds, while the four liberal justices joined in a concurring opinion that struck it down as discriminatory. (If Kennedy sides with the liberals, he could assign the opinion to himself because he is the most senior justice of that group.) If so, Kennedy's decision could say nothing substantial about gay rights, merely sticking to the argument that it's an overreach of federal power.

"You could end up with two decisions from Kennedy that basically allow same-sex marriage in some ways but do nothing on the substance," NeJaime said.

Source: http://news.yahoo.com/blogs/ticket/kennedy-decide-gay-marriage-cases-201558362--election.html

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Test Drive A Renault, Get A Private Show From ... - Business Insider

Experiential ads are taking over.

Renault UK allowed two unsuspecting people to test drive its new Clio model with a fake car sales person.

When the drivers stopped at an intersection, they were asked to they try the "va va voom" button on the car's dash.

Upon doing so, they were immediately transported to Paris in the form of an impromptu piece of street theater ? via a kissing couple, an Eiffel Tower backdrop, baguette and rose vendors, and then dancing girls and guys.

The two ads ? one featuring dancing women in lingerie, the other topless men ??embraces the trend of immersive "experiential" ads that plunge everyday consumers into strange situations, which are filmed for YouTube. Belgian agency Duval Guillaume popularized the trend when it released a video last year for TNT, in which people in a random European square were bombarded by biker gangs, gun fights, and other dramatic scenarios after pushing a red button. The TNT spot now has more than 44 million views.

The Renault ad incorporates not only the button pushing, but another ingredient of a recently successful experiential ad: a test drive gone wrong.

Pepsi's most successful social video ever, released earlier this month, had race car driver Jeff Gordon dress up and take a used car salesman on a high octane, terrifying test drive. (It also turned out to be completely fake, but that didn't stop it from becoming a viral success.)

Renault's carefully planned ad was created by Manning Gottlieb OMB and Unruly's Social Video Lab. Unruly is a social company that tracks online videos that go viral and breaks down the causes of its success.

This is Unruly's first time working with a company on making an ad that it thinks will go viral.

One significant difference between Renault's campaign is that both TNT and Pepsi only had one video meant to appeal to both sexes. Renault broke its campaign into two videos: one aimed at mainly at guys (featuring women in lingerie) and the other mostly at women (starring a batch of shirtless dudes). Will this decrease or increase the overall sharing?

Here's the other ad:

And here's the TNT ad by Duval Guillaume:

Source: http://www.businessinsider.com/test-drive-a-renault-get-a-private-show-from-dancing-girls-2013-3

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Same-sex marriage is not the last frontier (Powerlineblog)

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Source: http://news.feedzilla.com/en_us/stories/politics/top-stories/295303840?client_source=feed&format=rss

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New Card Games in Stock | Woozles Blog

How about some family card games to keep parents and children entertained? Woozles has some new card games in stock, and some familiar items back on the shelves.

Back in stock are Rat-A-Tat-Tat, Sleeping Queens, UNO, and Crazy Mates.

New on the shelves are:

There?s a Moose in the House
In this silly matching game, the goal is to keep the moose out of your house while passing the moose cards to your opponents instead.
Use a door to close off empty rooms, maybe plant a moose trap to keep the mooses (?!) away. The player with the fewest moose wins. An Oppenheim Toy Portfolio Best Toy Platinum Award Winner.
Ages 8 and up. For 2-5 players.

Horse Show
Which horse will take home the blue ribbon? Pick the best horse cards from your stable and enter the show. Each event favours some horses and penalizes others. There are special assit cards like custom saddles and braiding kits that earn you extra points. The most blue ribbon cards wins! A Dr. Toy Best Vacation winner.
Ages 8 and up. For 2-4 players.

Hike
A new card game where nature springs surprises and players battle for survival in the outdoors. Go on a trek, get lost on a trail, ride out avalanches and always remember to watch out for ? poop. No littering allowed. PLay a card in each hand and the win a hand with the fewest leftover cards. A Dr. Toy Best Vacation winner.
Ages 7 and up. For 3-8 players.

Wizard
This is a game of trump, where you score points if you predict exactly how many tricks you will will bid and take. Winning too many or too few means losing points. Each round adds more cards and more excitement as you try to beat your opponents!
Ages 10 and up. For 3-6 players.

Dutch Blitz
Dutch Blitz is a highly interactive, highly energetic, family-friendly card game that will test your skills, smarts and speed. A player?s goal is to be the first to empty his/her Blitz pile and yell ?Blitz? to win the game. Speed is essential in winning since everyone plays at the same time!
Ages 8 and up. For 2-4 players.

This entry was posted in New in Stock, News & Events, Toys. Bookmark the permalink.

Source: http://www.woozles.com/woozlesblog/2013/03/new-card-games-in-stock/

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